{"id":1908,"date":"2020-08-14T13:50:00","date_gmt":"2020-08-14T12:50:00","guid":{"rendered":"https:\/\/www.iccira.org\/wp\/?p=1908"},"modified":"2022-11-14T15:56:21","modified_gmt":"2022-11-14T14:56:21","slug":"uk-createch-pioneers-showcased-to-industry-international-groups","status":"publish","type":"post","link":"https:\/\/www.iccira.org\/wp\/?p=1908","title":{"rendered":"UK CREATECH PIONEERS SHOWCASED TO INDUSTRY  INTERNATIONAL GROUPS"},"content":{"rendered":"\n<p>Fifty breakthrough UK businesses and projects harnessing creativity and technology are featured in a report published&nbsp; at the Createch 2019 conference, part of London Technology Week.<\/p>\n\n\n\n<p>The \u2018<a href=\"https:\/\/www.thecreativeindustries.co.uk\/media\/529970\/ones_to_watch_v4_singles.pdf\">Ones to Watch<\/a>\u2019 report was launched at the annual Createch event, hosted by the Creative Industries Council (CIC) to bring together industry leaders, international delegations and attendees from different creative and tech disciplines.<\/p>\n\n\n\n<p>The report reflects the UK\u2019s strong international reputation in both technology and creative fields, with the government estimating that global companies plan to invest at least \u00a31.2bn in UK technology.<\/p>\n\n\n\n<p>Digital and creative industries contributed \u00a3130bn and \u00a3101.5bn, respectively, to the UK economy in 2017, and there is excitement over the area &#8211; known as Createch &#8211; where the two industries interact.<\/p>\n\n\n\n<p>Compiled by innovation specialists Springwise with support from London &amp; Partners, Digital Catapult and the GREAT campaign, \u2018Ones to Watch\u2019 features examples of how creative and tech expertise can combine to transform products, services, and experiences.<\/p>\n\n\n\n<p>The report was launched by Tim Davie, CEO of BBC Studios and Co-Chair of the CIC,a joint forum of government and industry, who described it as a \u201c<em>who\u2019s who guide of the UK companies at the forefront of Createch<\/em>\u201d.<\/p>\n\n\n\n<p>The document identifies four main growth opportunities where creative skills interact with artificial intelligence, mixed reality and other forms of technology.<\/p>\n\n\n\n<p>These opportunities are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>immersive entertainment<\/li>\n\n\n\n<li>transformational experiences<\/li>\n\n\n\n<li>seamless service<\/li>\n\n\n\n<li>personalised tools<\/li>\n<\/ul>\n\n\n\n<p>\u2018Ones to Watch\u2019 includes innovators bridging technology and advertising, architecture, crafts, TV and film, all forms of design, music, the performing arts, photography, publishing, and the visual arts.<\/p>\n\n\n\n<p>The report categorises innovations according to how they are experienced by individuals \u2013 for instance, whether they are experienced as more emotional or more functional.<\/p>\n\n\n\n<p>This model was used to shape the conference programme, which has attracted delegations from China, South Korea, Japan, India, and Argentina. They form part of the event\u2019s unique audience of senior decision-makers, entrepreneurs, creatives, and technologists.<\/p>\n\n\n\n<p>In addition to BBC Studios, other organisations participating in Createch include the Premier League, Digital Catapult &#8211; the UK technology innovation centre, Westwin China &#8211; the specialist in Chinese marketing, and Rewind &#8211; the immersive entertainment business.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Download \u2018Ones to Watch\u2019 &nbsp;and the \u2018Export Strategy\u2019 and other CIC strategy documents from&nbsp;<a href=\"http:\/\/www.thecreativeindustries.co.uk\/resources\/strategy\">http:\/\/www.thecreativeindustries.co.uk\/resources\/strategy<\/a><\/p>\n\n\n\n<p>Download and share&nbsp;<a href=\"https:\/\/www.thecreativeindustries.co.uk\/media\/529884\/user_experience_model_no_companies.jpg\">Createch User Model<\/a>.<\/p>\n\n\n\n<p>Download and share&nbsp;<a href=\"https:\/\/www.thecreativeindustries.co.uk\/media\/529980\/createch-2019-june-10th-release-final-.pdf\">release<\/a>&nbsp;(PDF)<\/p>\n\n\n\n<p>Read more about Ones to Watch companies,<a href=\"https:\/\/www.thecreativeindustries.co.uk\/uk-creative-overview\/news-and-views\/news-one-to-watch-inkle-creates-beautiful-games\">&nbsp;Inkle<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.thecreativeindustries.co.uk\/uk-creative-overview\/news-and-views\/news-virtual-studio-visualise-is-createch-one-to-watch\">Visualise.<\/a><\/p>\n\n\n\n<p>Find out more about&nbsp;<a href=\"https:\/\/www.thecreativeindustries.co.uk\/industries\/createch\">Createch<\/a>.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Source: <a href=\"https:\/\/www.thecreativeindustries.co.uk\/uk-creative-overview\/news-and-views\/ones-to-watch-2019-report\">CIC<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fifty breakthrough UK businesses and projects harnessing creativity and technology are featured in a report published&nbsp; at the Createch 2019 conference, part of London Technology Week. The \u2018Ones to Watch\u2019 report was launched at the annual Createch event, hosted by the Creative Industries Council (CIC) to bring together industry leaders,&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":1909,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"give_campaign_id":0,"footnotes":""},"categories":[65,66,63],"tags":[],"class_list":["post-1908","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cic","category-creative-industries-policy","category-digital-era"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UK CREATECH PIONEERS SHOWCASED TO INDUSTRY INTERNATIONAL GROUPS - ALL ABOUT GLOBAL CULTURAL LEGAL AND REGULATORY MATTERS<\/title>\n<meta name=\"description\" content=\"International Cultural and Creative Industries Regulatory Authority\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.iccira.org\/wp\/?p=1908\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UK CREATECH PIONEERS SHOWCASED TO INDUSTRY INTERNATIONAL GROUPS - 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