By Jazz Tangcay
Photo Credit: Jake Green
JaQuel Knight has made history as the first choreographer to copyright his iconic dance moves. In a giant stride to take creative control, Knight has launched Knight Choreography and Music Publishing Inc.
Knight shot to fame after crafting the moves in Beyonce’s “Single Ladies (Put a Ring on It)” video, since then, he has become her go-to, choreograph the artist’s tours and her epic Coachella performances. He has also masterminded the moves behind the Jennifer Lopez-Shakira 2020 Super Bowl Halftime Show, Cardi B and Megan Thee Stallion’s “WAP” video.
“Copyrighting movement is about putting the power back in the artist’s hands,” Knight tellsVariety.